Music & Gaming have always been synonymous throughout the years and EPIC Games’ Fortnite has been at the forefront in shifting the way we can consume and experience music via their virtual events from Travis Scott, Ariana Grande to their Soundwave Series. Now they stamp their place further as they partner with Interscope Records to bring even more unique and amazing musical gaming experiences through the Playwave series…
Our studio has been hard at work the past 4 months working alongside EPIC Games & Interscope Records to create the most unique experience we’ve ever made as part of the Playwave Series. We had the honour to work on the song ‘curious/furious’ by WILLOW and believe we’ve created an experience that will please both existing fans and acquire new fans after experiencing the music in this captivating way.
The experience we've built has an eclectic balance of both gaming and an almost VR'esk music video experience, as players have control of running through and interacting with various environments we have designed in conjunction with the song. We've taken an almost director approach, by dissecting the song from bridge to chorus to verse and getting a sense of what its visual identity should like like within the world of Fortnite. One key theme you'll find in the experience we've made and one which we feel is paramount to the song lyrics is duality. Players will have the choice to play through a 'light' experience or a 'dark' experience which will determine how they see and play some aspects of the game.
The map titled 🎭 Search For Self 🎭 is live now within Fortnites Discovery Menu, under the new 'Playwave' category, so go check it out, or use this code to load in: https://epicgames.com/fn/6345-2913-3801
Be sure to also check out the other Playwave experiences made by other amazing creators for artists such as Kali Uchis and GloRilla.
We'd like to thank EPIC Games and Interscope Records for trusting us in this process and allowing us to build this incredibly unique experience for this extremely talented musician.
If you're interested in learning about how we can make a custom experience for your brand or music artist, get in touch today by emailing info@asandstudios.com
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